• DaddleDew@lemmy.world
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    7 days ago
    • Claims in an interview that he is qualified to handle a social media company on the internet because he has “put internet in space”
    • Buys a financially struggling company for way too much money
    • Dismantles everything that made it attractive
    • Insults and fires the most competent employees who are trying to stop him from destroying the platform
    • Doesn’t pay the employees he fired owed severance, further discouraging the best of the workforce from ever applying to work there
    • Turned it into something so repulsive and toxic that the users and advertisers start to leave
    • Told the advertisers to “go fuck themselves”
    • Tried to sue the advertisers into returning, further discouraging any new advertiser from ever doing business with him
    • Destroys the brand recognition by renaming it to a letter of the alphabet he personally likes but nobody else gives a crap about
    • Abuses his admin powers to steal a handle with the name he wanted from its owner, further eroding the user’s trust in him handling the platform
    • Continues ruining the platform, turning it into his personal soap box to push his (toxic) ideas and abuses his powers to reduce the visibility of those he doesn’t like while claiming to be radically pro-free speech.
    • Alternative platforms have gained momentum and have reached critical mass and will soon become the new default platform people will flock to. High profile users leave.
    • Whines and bitches about the company not making any money.

    Hey guys, I’m starting to think that this guy’s fortune has absolutely nothing to do with his skills at running a business

    • VindictiveJudge@lemmy.world
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      7 days ago

      Destroys the brand recognition by renaming it to a letter of the alphabet he personally likes but nobody else gives a crap about

      I’m beginning to suspect he only likes that letter because it’s the middle part of a swastika.

    • NeoNachtwaechter@lemmy.world
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      7 days ago

      Hey guys, I’m starting to think that this guy’s fortune has absolutely nothing to do with his skills at running a business

      Great summary btw. and you are absolutely right here. He is a terrible manager.

      Remember the time when he slept at the Tesla factory just because he didn’t trust anybody and thought he himself must rescue it all by working so much overtime and make all the decisions.

    • ThePowerOfGeek@lemmy.world
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      7 days ago

      Did you include the whole ‘verified’ tag fiasco in your list? I didn’t see it explicitly in there, but maybe it falls under a general functionality fuck-up point.

    • TheFriar@lemm.ee
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      7 days ago

      What was the username he stole? Don’t remember that one

      Also, don’t forget the disastrous rollout of the blue checks when a few people imitated companies and said Lockheed wouldn’t be doing business with Israel and a few others. But I guess that was the best thing he did, honestly, because that shit was hilarious.

    • rational_lib@lemmy.world
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      7 days ago

      I think he’s sugar-coating it because their bonds are about to go up for sale. From the article:

      While equity investors have reportedly slashed the value of their stakes by as much as 78 percent, the Journal reports, “banks hope to sell senior debt at 90-95 cents on the dollar, while retaining more-junior holdings.”

      If they were breaking even, the bonds wouldn’t be getting sold at a loss. Keep in mind, the bond holders get paid before the stock holding investors, so if they’re taking a loss, the equity investors are getting nothing (hence the 78 percent cut, basically their share is only worth the odds of a miraculous turnaround). That doesn’t happen with a company unless it’s losing money.

    • FarceOfWill@infosec.pub
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      7 days ago

      At absolute best it’s breaking even before debt service.

      Maybe he’s still not just paying rent on some buildings and miraculously hasn’t been kicked out yet

  • apfelwoiSchoppen@lemmy.world
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    7 days ago

    The man bought an election with disinformation and lobbying, who gives a fuck what he says about this company. Who knows what the fuck break even even means in his addled brain.

  • Blackmist@feddit.uk
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    7 days ago

    Aw geez, what a shame. As if Neo-Goebbels is going to shut his propaganda arm over something as trivial as money.

  • akilou@sh.itjust.works
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    7 days ago

    Musk also said that the company could become cash-flow positive “within months” nearly two years ago, and it still faces over $1 billion in annual interest payments on the loans.

    3 months maybe, 6 months definitely

    • Thistlewick@lemmynsfw.com
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      7 days ago

      If you think Elon is being honest about ‘breaking even’, you haven’t been paying attention. Twitter is in the hole, and he’s lying through his fascist little teeth to either save face, or manipulate some sort of upcoming move.

  • Cool_Name@lemm.ee
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    7 days ago

    Wouldn’t barely breaking even actually be exceptionally good in the history of twitter? I though it had been burning money from its conception.

    • FooBarrington@lemmy.world
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      7 days ago

      No, Twitter had started making a profit when he bought it. The last year they had a court case which made the year a loss, but the years before were profitable.

    • tal@lemmy.today
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      7 days ago

      You’d expect it – most online companies do, as it makes sense for companies with high fixed costs and low variable costs – to have a growth phase, during which it loses money but aims to grow by being maximally appealing. Once it’s grown as far as it reasonably can or as money permits, the growth phase ends and the monetization phase begins. Twitter’s growth phase was over. It would never have been expected for Twitter to just lose money forever.

    • Spacehooks@reddthat.com
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      6 days ago

      Starting with everyone that wrote the least amount of code. I only want to see overly complex code for hello world!