Tesla Cybertruck appears to be facing significant sales challenges. After initial hype faded, and over a million reservations turned out to be as real as unicorns, Tesla is now enabling leasing options and free upgrades to move its inventory of the futuristic pickup truck. The company’s recent silence on the Cybertruck, even omitting it from their earnings call, speaks volumes about the situation.

Tesla initially projected sales of 500,000 Cybertrucks annually and established production capacity at the Giga Texas for 250,000 units per year. After working through the initial reservation backlog with fewer than 40,000 deliveries, the automaker is now struggling to sell the remaining vehicles.

  • floofloof@lemmy.ca
    link
    fedilink
    English
    arrow-up
    108
    ·
    10 hours ago

    The best thing they could do for their sales is get rid of all ties to Elon Musk.

      • snooggums@lemmy.world
        link
        fedilink
        English
        arrow-up
        34
        ·
        edit-2
        3 hours ago

        Also have anyone who understands basic car design point out why shit like door opening buttons are a terrible idea in emergencies. Or why requiring the doors to lock during a software update is stupid. Or why putting electronics not designed for extreme heat is terrible. Or that trying to use cameras in bad weather isn’t any better than human eyes…

        • floofloof@lemmy.ca
          link
          fedilink
          English
          arrow-up
          3
          ·
          edit-2
          1 hour ago

          I’m sure people pointed out all of those things and were overruled by the Nazi manchild in charge.

        • andyburke@fedia.io
          link
          fedilink
          arrow-up
          4
          ·
          7 hours ago

          It’s all 5d chess technology that us plebs would never understand, what with our preference for simple, maintainable shit.

      • ms.lane@lemmy.world
        link
        fedilink
        English
        arrow-up
        2
        ·
        8 hours ago

        Or even better, get Olivier Boulet (of Mitsubishi infamy) to do their future designs so we can put the company out of its misery.

    • BrianTheeBiscuiteer@lemmy.world
      link
      fedilink
      English
      arrow-up
      12
      ·
      8 hours ago

      I definitely would’ve considered Tesla as my first EV but as of now they’re dead to me. If he was completely gone then that actually becomes a selling point for me.

    • Jo Miran@lemmy.ml
      link
      fedilink
      English
      arrow-up
      4
      arrow-down
      1
      ·
      9 hours ago

      As the article title states, unlike Elon Musk, Tesla pulls out.